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Make your proposals irresistible
and win up to 20% more deals.

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85+ companies already took the journey with us:

Save time Crystal clear analyses Efficient presentations
with Winning Proposal

Tell your story with a visually appealing proposal. Show that you understand the customer demand and respond with your organisation’s expertise and solutions. Dazzle, surprise and impress potential customers.

Software offertetool

Create a


with Winning Proposal

Experience the benefits of a proposal tool that delivers premium results in no time. As if you put in hours of work, but managed it in minutes.

With Winning Proposal’s IT solution, you can create a proposal that responds to customer demand in no time. Fully customized in your branding. Be sure to leave an unforgettable impression.

More profit in less time.

Consistent brand story

No more wrong logos, incorrect color use or formatting issues. A consistent brand story, even when multiple people send out proposals.

Technically perfect

You can work in the SaaS solution from a PC, laptop or tablet anytime and anywhere. We constantly update our software, so you’re always working in the latest version.

Get more accepted proposal

Thanks to the user-friendly tool packed with smart features, you save time and create proposals that score up to 20% better.

Real-time insights

Receive notifications and valuable insights. You can make informed decisions and follow up on the proposal at exactly the right time.


We provide the perfect multilingual settings. You choose the relevant language when preparing the proposal and give your potential customers a limitless experience.

The number 1 in Proposal Marketing

Persuading the customer – it starts even before they are officially a customer. . It’s all about how you present your proposal, how quickly you deliver it and, above all, how well you listened to the customer. Your solution must fit the customer’s needs perfectly. And your added value? It has to exceed their expectations.

With years of experience in Proposal Marketing, we know better than anyone how to win that sought-after assignment. Say ‘goodbye’ to your standard Word document and make an impression.

proposal marketing tool

The kickstart of your Winning Proposal

A winning setup

We take a close look at your website, documents and current proposals. We brainstorm with the sales and marketing team, find out what you think is important and create a persuasive proposal structure. Obviously shown in a sample proposal to give you an accurate impression.

Content is king!

Do you supply the content yourself or can we take it off your hands? It's up to you. In any case, all photos and texts are stored in a content base to allow you to access them at any time. Wherever and whenever you want.

Everyone loves Winning Proposal

Another new system... Who wants that anyway? Well, anyone who loves efficiency and convenience. With Winning Proposal you create a professional proposal in no time. The user-friendliness of our system saves time and increases the chances of a successful deal. Be prepared to be showered with compliments!

Our customers about Winning Proposal

“Our proposals are more sales-oriented than the competitors”

“Creating proposals to fit customer’s needs”

“Quickly creating proposals that look good and reinforce the brand”

We go with the (work)flow!

Link Winning Proposal with your current software to close deals fast and efficiently.

We go with the (work)flow!

Link Winning Proposal with your current software to close deals fast and efficiently.

Even more reasons

To choose for Winning Proposal
above all

At least once every year our systems are tested by ethical hackers to discover any weaknesses. With success, because we emerge as winners from the test with only minor points of improvement. Your data is safe with us thanks to our encrypted database and SSL connections.

Support is included

Unsure about anything? Our loyal support team is here for you. And if we can do it fast, we will do it fast. You don’t get a ticket number, you get an answer. No fuss.

Winning mood session

A great begin is a future win. When everyone happily and properly uses the tool, it contributes to joined success. You can leave that to us. We train your people in an efficient (online) session. Within an hour everyone masters it!

What is new

Software offerte vormgeving

Give your proposal that spark

At Winning Proposal, we use data to measure which part of the proposal is read the most. What brought the sparkle that made the customer decide to ask you for a proposal?
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Getting better results with proposal software

Self-endorsement is a familiar concept. After all, as experts in proposal software, we at Winning Proposal recommend Winning proposal. But you might be surprised that we don’t always claim to be the best solution for everyone.
Overtuigingsprincipe offerte software

Use the principles of persuasion to your advantage

Robert Cialdini, a world-renowned former professor of psychology and marketing, has dedicated years of research to the art of persuasion.

How does your proposal pass the first screening?

The customer wants a solution that will best fulfil their needs. But how does the customer decide which solution that is?

This is how you show in your proposal that you’ll fulfil your promise

In the initial three segments of the NOSE framework within your proposal, you not only demonstrate a profound comprehension of the desires and wishes of your customers, but also show how you can contribute significant value through the implementation of the right solution.

What distinct advantage does your proposal offer?

In the proposal, you aim to convince the customer that you are the best choice to solve their needs But how do you make that distinction between you and the competitors clearly visible?

Talk to
an expert a winner

We would be happy to show you a demonstration of Winning Proposal.
Feel free to contact us.